CNN has named and shamed a list of brands that haven’t joined a movement to boycott Facebook for all manner of alleged social justice offenses, drawing criticism online for its “bizarre” activism campaign.
‘Companies do nothing’ is not a news story, yet that’s exactly what CNN reported on Wednesday. After a slew of major brands – including Unilever, Adidas, Ford, Volkswagen, Microsoft, and Levi Strauss – temporarily pulled their advertising from Facebook, CNN called out a list of firms that have yet to fall in line with their counterparts, implicitly calling on them to do so.
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